Lisa DeSisto Joins MaineToday Media Following National Search
MaineToday Media (MTM) announced today that Lisa DeSisto has been named Chief Executive Officer of MTM and publisher of The Portland Press Herald, Kennebec Journal, Morning Sentinel, MaineToday.com, The Coastal Journal, and Maine Sunday Telegram. DeSisto currently serves as the Chief Advertising Officer for Boston Globe Media and as the General Manager for Boston.com.
“I look forward to working with the team at MaineToday Media to create and execute a long term strategy for the business,” DeSisto said. “Together we will build on the foundation of quality journalism as we strengthen our print editions and chart a course for a digital future.”
DeSisto was selected after an extensive, national search for a new CEO. DeSisto will join MTM during a time in which the media company is bucking national trends by adding reporters while integrating its services across multiple media platforms, something DeSisto is also familiar with. With a proven track record for bringing innovative ideas to market, she most recently ushered through the launch of RadioBDC (Boston.com radio) a streaming digital music experience featuring a team of well-known on-air personalities.
“Since March, we have moved to strengthen MaineToday Media and position it for sustained growth,” said majority owner and Maine resident Donald Sussman. “We acted to preserve an important community institution with hundreds of employees and thousands of vendors across the state – and because we believe Maine people deserve healthy, financially stable daily newspapers that deliver unbiased, professional news on important issues facing Maine and the nation. With the hiring of Boston Globe Media senior executive Lisa DeSisto as CEO and Publisher, MaineToday Media is in strong, experienced, honorable hands and confident of its future. We look forward to welcoming Lisa to Maine and the MaineToday Media family.”
A well-known innovator in the digital newspaper media industry, DeSisto has risen through marketing, digital product, and sales management roles at The Boston Globe (a New York Times company) for 17 years, starting in Marketing management at Boston.com in 1995. Lisa assumed her current role as the Chief Advertising Officer for Boston Globe Media and General Manager of Boston.com in 2010.
“Our members have made some really hard sacrifices over the past few years to keep this company afloat, and we are excited finally to be in this position: We now have both an innovative leader and a committed owner who is investing in quality journalism and new technology,” said Press Herald reporter and Newspaper Guild President Tom Bell. “This is an opportunity to try new ways to engage our readers that could not only turn this company around, but could also provide a model for the whole industry.”
Under new management, MTM is on a path for growth as it added 10 new journalists to its top-notch team and expanded local news and public service journalism. Additionally, readers will now find a variety of new digital content including in-depth political information and photography.
The addition of a top-flight business leader of DeSisto’s caliber is another step in a process designed to deliver the highest quality reporting to Maine and beyond. Over the next several weeks, she will finish transitioning her responsibilities at Boston Globe Media and officially begin her tenure as MaineToday Media CEO in mid-November.
DeSisto and her husband Tim Padgett and their son will be relocating from Wakefield, MA to the Portland area this fall. Her husband, a digital media executive, is an avid outdoorsman and the family is looking forward to making Maine their permanent home after many summers spent in the state.
About MaineToday Media, Inc.
MaineToday Media, Inc. is Maine’s largest media company with award-winning brands and services that reach the widest audience in the state of Maine, providing business owners with a variety of media platforms including: print, digital, events, and mobile. MaineToday Media businesses and products include MaineToday Digital, The Portland Press Herald, Maine Sunday Telegram, Kennebec Journal, Morning Sentinel, The Coastal Journal, MaineToday.com, and MaineYellowPages.com.